INTRO

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What drives you right now in your solopreneur journey?

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Organizations usually have clear statements of mission, vision, and values as fundamental elements that constitute the basis for aligning the organisation’s goals and ensuring a cohesive strategy and decision-making.

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• While Mission is about the core purpose and reason for being.

• Vision represents the organization's long-term aspirations.

• And Values refer to the principles and beliefs that guide the organization's behaviour, reflecting what the organization stands for.

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As the organizations, so solopreneurs (and actually everyone) would very much benefit from crafting an alignment document.

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And that is what we are going to dig into.​

MAIN CONTENT

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Personal Manifesto

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A personal manifesto is an important part of a solopreneur's operating system.

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1. The tool

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A personal manifesto is a declaration of your core beliefs, values, goals, and intentions.

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But, unlike a business mission statement, it captures who you are and why you do what you do.

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It's not a marketing document. It's your north star.

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Writing a personal manifesto is about clarifying your understanding of yourself.

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For solopreneurs, a personal manifesto serves as both an internal compass and an external communication tool.

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2. Why solopreneurs cannot afford to skip this

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Here are some advantages of crafting yours.

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i. Decision-making becomes clear

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By defining purpose and values, the decision-making processes are optmized.

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Functioning as an orientation system that keeps your journey consistent and aligned, it helps you stay focused on what really matters, saving you time and energy, even in times of uncertainty.

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Your manifesto acts as a filter, saving you from decision fatigue.

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ii. You stand out authentically

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Your manifesto helps you communicate what makes you genuinely different.

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Not through clever marketing, but through lived values that naturally attract your ideal clients.

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Your "onlyness," as Nilofer Merchant calls it, is your greatest competitive advantage.

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Understanding exactly who you are and what you offer is key to finding your unique voice.

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iii. You stay motivated through tough times

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Solopreneurship has its valleys.

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When motivation dips, your manifesto reminds you why you started and what you're building towards.

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It's a sustainable source of fuel for the long journey.

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3. Structuring points to craft your personal manifesto

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To craft your manifesto, you must reflect on the following points:

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• Your core values

• Principles that guide your daily actions.

• Your beliefs about life, work, and relationships.

• Your non-negotiables

• Your commitments

• What you stand for and against.

• Your vision for the kind of impact you want to make.

• Your purpose as a solopreneur.

• The problem you want to help to solve

• Your unique contribution to the world

• A declaration of how you intend to show up and serve.

PROMPT

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If you intend to write your personal manifesto, there is an AI tool that I share below, which may provide you with interesting insights to help you refine your self-knowledge.

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This is a conceptual framework that you can use to write your personal manifesto just by inserting it into ChatGPT and following the steps.

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This prompt will only work in ChatGPT because the framework I created to run it is in the backup memory of GPT.

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Flow Branding Framework™

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The prompt below activates the Flow Branding Framework™ to help you analyze your current online presence and create a soul-aligned Personal Brand Manifesto.

It works globally; just make sure your profile and content links are public.

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Implementation steps:

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• Copy the entire prompt below.

• Manually copy and paste each one of the links (LinkedIn profile link + up to 5 content post URLs) inside the prompt.

• Copy the complete prompt (with the links/URLs) and paste it into GPT.

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Personal Brand Activation Prompt:

***Copy, complete & paste***

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"I want to activate the Flow Branding Framework™ for my personal brand.

Please help me with the following two tasks:

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Personal Brand & Positioning Audit

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Analyze my current personal brand and content strategy based on the following links:

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• [Insert your LinkedIn profile link here]

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• [Insert 1º content post URL here]

• [Insert 2º content post URL here]

• [Insert 3º content post URL here]

• [Insert 4º content post URL here]

• [Insert 5º content post URL here]

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I’m especially looking for insights on:

• Clarity of positioning

• Consistency of voice

• Alignment with purpose

• Emotional resonance and uniqueness

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Personal Brand Manifesto

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Based on the audit and your strategic frameworks, please guide me in crafting my own Personal Brand Manifesto, similar in depth and soul to the one shared by Flow Venture Weekly.

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The manifesto should include:

• My purpose as a solopreneur.

• The problem I want to help to solve

• My core beliefs and values

• My unique contribution to the world

• A declaration of how I intend to show up and serve.

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Please feel free to ask me any questions you need to tailor this authentically."

KEY TAKEAWAYS

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Insights

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• As a solopreneur, you're not just building a product/service; you're expressing your worldview.

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• A personal manifesto distils your essence, who you are and why you do what you do.

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• Your personal manifesto may become a cornerstone for personal branding design, content strategy, and marketing positioning.

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• It enables the verification of alignment between your inner self, your strategy, and your actions.

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Craft yours!

ENDING

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That’s all for today.

See you next Tuesday.

If this sparked something in you, share it with your circle!